What happened to Nokia?

You guys all know about Nokia. The famous and most likely mobile phone brand in decade back.

Nokia started a new era in mobile phone industry. A Finland based Nokia company established in year 1865 as a communication, information technology and consumer electronics company. It was the biggest mobile company of that time. It acquired mobira named telephonic company and started to produce portable phone.

In 1982, Nokia introduced it’s first portable phone ” Nokia Mobira Senator” which was around 10 kg . In 1984 they invented another car phone called “Nokia mobira talkman” which was around 5 kg. Afterwards they introduced Nokia mobira city man which was around 800gms became a most popular phone of that time.

Nokia introduced it’s first feature phone Nokia 2100 series in 1994. More than 2 crore phones were sold by company. It entered into US Europe country. Nokia began to lead in Telecom industry.

Averything is perfect till iPhone and Google enters into the market. Taste and preference of the consumer usually varies, people started to try iPhone and other Android devices.

App developer can easily make a app on Android and iOS so apps in Android and iOS increased. And these two operating systems became popular. But Nokia was stick at symbian os.

This time Chinese company entered into the market. This companies used Android os. Android became popular and Google built a large eco system all over the world. But Nokia was still in symbian os. In budget sector nokia used to sell it’s feature phone of around rs 4000. But at same time Chinese company sells it’s budget smartphone for around rs 5000. So people attracted towards Android. Hence market share of Nokia decreased,they struggled to come back . They are in need of change . They made a mistake that instead of changing operating system they changed CEO. New CEO knew that Nokia wants to change its os. So he decided to change the os , Again Nokia made mistake that instead of opting Android os they opted windows. Windows os is good for pc but it fail to compete with Android, iOS.

Already Google Android and iOS acquired majority of market shares and these OS built their own eco system. And there was more than millions of apps available for Android and iOS. But windows doesn’t had more than 20 thousand apps. This made decrease in sale of Nokia phones.

While Nokia’s game coming to an end , Microsoft acquired Nokia for 7 billion dollar. Microsoft concentrated on developing hardware rather than software. Thus Microsoft also fails to maximize it’s sales. And then Microsoft CEO Satya Nadella decided to sale this company to hmd global.

Now hmd global is a owner of Nokia smartphone. hmd global opted Android operating system and now Nokia is surviving in the Telecom business.

My opinion is that , Nokia had a opportunity to change its os and opt Android. So that people will get better hardware and software. And there will be chances of sales maximization due to its Brand name because Nokia had a good brand name.

This information based on my knowledge. Thanks of joining me..